Because 230 calories is what she needs. yeah, shes so pretty and would be a nice tone to other ads where the fittest people eat the most unhealthy things. That'll make her lose weight. / Halo Top Ice Cream’s Fit Shaming New Ad? I eat halo top since I’m someone who watches my calorie intake (65lbs down, last 10lbs to go) and obviously someone who eats halo top cares about calories so it’s dumb to “fit shame”. I suspect a very high percent of obese eat ice cream. So you shouldn’t eat salads or try to lose weight or skip dessert…but you should eat Halo Top’s low calorie ice cream…gotcha… , If you’re a sugar addict eat yourself into a diabetic coma and poor life quality, I get the mesage now . (My Thoughts), Abbey Sharp “Called Me Out” In Her Recent Video (My Thoughts), Why I Am NOT Body Positive (Meghan Tonjes Response), I thought that it was a terrible marketing decision. But we wanted to make our Keto and dairy-free friends just as happy, so we made a Keto Series with only 5g-10g carbs per pint and added dairy-free flavors made with coconut milk. that would have been a much better message!! Yes, there are plenty of healthy ice cream choices out there (including Halo Top! if they woulda just left the big girl dancing and enjoying the ice cream it woulda been fine because that’s a good message, and she looked happy, moving n watching calories… but the whole “stop the should” ruined it. Since technically fatty "shouldn't" buy this healthier alternative ice cream? The reality is the majority of Americans are obese today. But, Halo Top went above and beyond and did it even better than regular ice cream. Holy sweetness, you guys. I’d much rather have a normal, non-guilt/non-binge portion of REAL ice cream once in a while than indulge often in this unmelting, punitive, flavored ice!. If you saw her doing this with a bowl of ice cream…so you didn’t know the brand and If they’d finished the advert with her showing the carton and the kcals and tag line saying ‘you shouldn’t have to give up what you love’ or something like that… would have been better. However I understand they were trying to say “you should eat a salad, but for the same calories you can have halotop icecream” kind of thing. When you eat traditional birthday cake ice cream, you usually can’t have too much because the sweetness is too much. If the ad convinces some obese to switch from B&J to them without losing their current market, it was a success. I think the messages in writing killed it. Ice cream is universally seen as a non healthy treat and one of the first things people “should” avoid. by Hulkklogan. This is silly. One of the best, if not THE BEST, of all the Halo ice cream flavors. When I first saw this commercial I thought they were going to say “Stop saying ‘I should’ and just DO it by eating our low cal ice cream!” but it didn’t got that way at all lmaoooo, the comment “i “should” live past 30″ made me lmao, I review their products on YouTube and enjoy the majority of them. In fact, we love it so much that we created a line of light ice creams with 280-380 calories per pint just so we could eat more of it. Eat better but eat less. , MTH Yeah I feel like we’re SLIGHTLY more health conscious than in the US, halo top Canada isn’t encouraging people to eat a whole pint. It really doesn’t taste very good. (My Thoughts), Halo Top Ice Cream’s Fit Shaming New Ad? Obviously they’re trying to appeal to out of shape or “normal” people but damn don’t make it so obvious and cringey, So the company was build on the back of the fitness industry and now they are fit shaming? (Sizes Large – 7xl ONLY), A Real and RAW Conversation With Abbey Sharp (Body Positivity, HAES, & More), The MOST COMMON Weight Loss Questions DESTROYED (Kinda), Greg Doucette Said Losing Weight is BAD?! A pint of traditional vanilla ice cream contains 1000 calories, 64 grams of fat, 16 grams of protein and no fiber. I'm actually impressed by … Use our store locator & find out where you can purchase our ice cream because Halo Top is in a store near you! Our Halo Top Ice Cream review focuses on the creamery's flavors, nutrition, ingredients and price. Each pint of this ice cream boasts 260 calories and 20 grams of protein. All rights reserved. I’ve been big my whole life and I’ve had the should comment many times. That commercial makes me now want to eat their ice cream (or anything else, for that matter) because I don't want to look like the girl in the add. Even my 12 yo said. national television campaign during a break of the Bachelor's Women Tell All. Please log in again. Brands definitely cater to their audience though. “I should….” … I should…” Image: https://media.giphy.com/media/94kgop93dv7zO/giphy.gif, Image: https://media0.giphy.com/media/4baoNZ5Qo8dX2/200.gif, Watch: Check Out How Justin Jefferson Celebrates The Victory Formation, Former LSU Coach, Athletic Director Skip Bertman Has Been Hospitalized, Tory Carter Has Been Reinstated, Mo Hampton Is Ready To Go, Ed Orgeron Says, LSU Loses Commitment From Defensive Tackle Anthony Hundley, Tidbits From Ed Orgeron On The SEC Coaches Teleconference - Dec. 2, This Is Paige Spiranac's Face When The Starter Insists She Play From The 'Ladies Tees', Devin Hester Compliments Jay Cutler, Then Completely Slams Him, This Technical Foul Called In UNC vs. Stanford Game Was Ridiculous, The Toronto Raptors Should Totally Wear These Tampa-Themed Uniforms. The brand's new commercial seems ripped out of a sci-fi thriller. She’s fat. Low calorie “healthy” treats aren’t worth it. She never lost anything but fell in love with the taste and bought a lot of it. Lol no one would eat Halo Top instead of regular ice cream unless you’re trying to watch calories. It would have been better to just show her enjoying the icecream and dancing. It follows a run of notable campaigns from the client. So instead of “I should skip dessert” they are saying just to take action skip it all together? Yay! Selling to people trying to diet, especially since a pint of Ben and Jerry's is 1200 calories. Body positivity should be loving all bodies, right? Master. Their “Ice Cream For Adults” campaign was one of my favorites from 2019. When a little girl asks the Halo Top ice cream truck man for a treat, he gives her an anecdote about why Stanley, the man sitting on a park bench, deserves ice cream more than she does. fricking hell. Low calorie “healthy” treats aren’t worth it. Halo is touted as being a "healthier alternative" to normal "unhealthy" ice cream so isn't this commercial a huge contradiction? I hate it. Halo Top is a low fat "diet" ice cream. @UNO You’re right, I’m making the assumption that they only wanted to say “go ahead and have dessert”. © 2019 Get Slimmer Today. After logging in you can close it and return to this page. They are literally encouraging early deaths for profit and social brownie points. Years ago, one of my morbidly obese neighbors started buying packs of ready made protein drink. Halo top So a clearly obese girl dancing around in her bra and panties is a good ad for "Lite Ice Cream". We finally got to try Halo Top ice cream — the protein-rich, low-sugar, low-carb, low-fat frozen goodness that we've had our eye on for months — and it didn't disappoint. Selling to people trying to diet, especially since a pint of Ben and Jerry's is 1200 calories. Who will stand up! It’s not hard. ... Amanda says: June 30, 2020 at 10:00 pm If I’m eating any ice cream it’s going to be full fat and indulgent. I don’t think know what test group they put this one in front of…. Of all the low-calorie ice cream brands on the market, Halo Top is indisputably the most popular one—perhaps because they've got nearly 50 flavors from which you can choose from. Stanley isn't bad looking, but his lack of photogenic qualities has made online dating difficult for him in the last decade. That add was terrible though. The whole ad seems like a paradox to me because, like you, I choose Halo Top because I try to count macros/calories. Halotop also has stupid serving sizes in Canada, like ~3 servings in a container. You’ve probably seen the dystopian Halo Top ice cream commercial by now—the one directed by Mike Diva, the popular YouTuber with the twisted sense of humor. Gotta watch those calories. This is exactly how obese commonly talk to themselves. Glorifying the lowest rung of the ladder. Halo Top has a pretty twisted sense of humor. Halo Top is trying to say that you don’t have to avoid that treat anymore since their brand has a “healthy” version of it. Seems like someone probably went after them for not being body positive, and so they put this out to try to counter that. “I shouldn’t not eat ice cream” is the thought that they’re going after. In 2017, Halo Top's dystopian "Eat the Ice Cream" cinema ad from Lord Danger Productions and director Mike Diva raised the bar for apocal-icious marketing, while last year's bonkers-bleak TV foray from 72andSunny also won praise. Virtually unclothed obese people are not good food spokespeople, imo. It’s like “let’s use a full figured girl to expand the marketing” but forgetting their existing customer base. in germany the slogan ” healthy ice cream” was even blacked out.. like with a little black sticker . ), Activewear Brand SHAMES Skinny People!? Halo Top is trying to say that you don’t have to avoid that treat anymore since their brand has a “healthy” version of it. If I’m eating any ice cream it’s going to be full fat and indulgent. At only 280-360 calories per pint you'll have your pick of desserts even if you're dieting! That’s just weird…, i think this ad was misunderstood, i believe they’re trying to say that we need to take the “should” out of those phrases and take action. Halo Top is a low fat "diet" ice cream. Follow us on Twitter, Facebook and Instagram to get the latest updates on LSU Football and Recruiting. That is an absolutely disgraceful ad. And fat chicks are disgusting. All Rights Reserved. They should do [[insert whatever healthy behavior]] but then fail to carry through with it. Their ad clearly failed and instead implied “go ahead, keep your weight, don’t work out, and don’t eat salad too”. It’s been dystopian and bleak…but it’s also been critically acclaimed. Omg♀️ this ad is so contradictory!! The obese commonly talk this way to themselves. Yea you’re right, @Frood I looked at the comment section of the ad after this video. Maybe the higher ups in the company are trying to promote body positivity in a very strange way. LOL But John is right, Halo Top doesn’t taste nearly as good as regular ice cream! Stop ‘should’ing yourself. Halo Top CEO insists the ice cream is healthy, but nutritionists aren't convinced. But very badly executed lol, No it’s not because in the ad they specifically target working out and fitness which goes against the point of their ice cream you’re not their spokesperson don’t make yourself look foolish with them buddy lol, Yeah, my initial reaction was the same as John’s but I realized the same thing… they’re trying to say that ice cream is off limits because ‘hey, it’s only ——— calories for the pint’. This “healthy” ice cream really is too good to be true. The target segment for Halo Top is primarily college students ages 18-25, but also targets on adults who work out regularly, dieters, and diabetics. Albeit a bit tone deaf in their delivery. Some of the flavors are 300 calories per pint. How to be a Better “Fat Person Friend” (Really? on 7/2/20 at 7:49 pm to Glistening Member. Ice cream is universally seen as a non healthy treat and one of the first things people “should” avoid. Don’t want to leave anyone out. Halo Top's low-calorie, high-protein ice cream recently became the most popular pint in the US. Halo Top ice cream is a lower calorie alternative to traditional ice cream. List Updated January 2019. From the Halo Top ice cream website: Like you, we love ice cream. All they are doing is trying to appeal to the body positivity group. re: Fat ice cream girl commercial Posted by MickeyLikesDags21 on 7/3/20 at 8:57 am to Glistening Member Halo top is all up in the YouTube comments. I’ve also noticed that the KD Mac & cheese in the US calls for a larger amount of butter in the instructions vs the one in Canada. I usually find that people complaining about fat people could stand to drop a few pounds themselves. Copyright @2020 TigerDroppings.com. Are they going to put an anorexic person on it next? Follow. ), but choosing the best cone, cup, or pop goes back to reading the ingredient list and nutrition labels carefully. Well done. Halo Top Ice Cream Commercial Halo Top Ice Cream Is Heaven-Sent and Satan Is Not Too Pleased About It. Executive Summary Halo Top provides ice cream, in a wide variety of flavors from vanilla bean to oatmeal cookie, that is low in calories, carbs, and sugar but high in protein. They’re trying to expand their customer base by appealing to the fat acceptance movement. First Published: June 29, 2017 Facebook. It literally tastes like you’re eating birthday cake. Either way gross. Your health & safety is our priority, and we're taking COVID-19 … It’s swirling down the toilet bowl. Thats what I thought too. Tuesday night, Halo Top premiered their first (ever!) What do you think of this Halo Top ice cream commercial? I was going to reply with “doing”, but luckily I stopped myself just in time. The login page will open in a new tab. Find out the best new flavors and how it compares to Enlightened Ice Cream! I’ll eat it but damn do I miss me some Ben and Jerry’s! @Sheila Sherret yea it’s due to food regulation laws. I agree, not a great ad. “I shouldn’t not eat ice cream” is the thought that they’re going after. Past ads from the low-calorie ice cream brand have featured a different tone. I think they were trying to target a different demographic than their normal consumers. Lol, Whoever thought of that shite us a dumbass. Justin Myers i guess you can say that, that’s what i understood from the ad, they’re trying to appeal to the fat acceptance community just to broad their target audience. Just be healthy. July 2, 2017 by Dominique Michelle Astorino. Now Halo Top is back with a new agency and a new view on life.It’s a body-positive ad featuring the music of Mama Haze. So I understand where they’re coming from…but it just came off a little bit like shitting on their demographic. Lol no one would eat Halo Top instead of regular ice cream unless you’re trying to watch calories. I saw that on Hulu yesterday. Watching an obviously obese person run down the road to diabetes and cardiovascular disease are always my favorite commercials. In the past year, Breyers, the ice cream brand owned by Unilever, introduced a low-calorie, high-protein ice cream with the calorie count printed in big letters on the container, just like Halo Top. Our runner-up was Breyers Delights, a low-fat ice cream, which has similar nutritional value to Halo Top. Like you, we love ice cream. laura bados Makes sense! Like Halo Top, the brand uses sugar alcohol in place of traditional sweeteners. An ad convinced her that she could lose the excess weight by simply drinking one or more each day. Why is that lady dancing. Whoever is in their marketing department did them a horrible shame. Saw it yesterday, wife and I were dumbstruck that they paid someone to tell them this was a good marketing move. re: Fat ice cream girl commercial Posted. (Photo: Halo Top Creamery via Instagram) One brand is claiming that you can, selling pints of ice cream … Phil Mickelson Here With An Important Tip... SEC Kickoff Times, TV Networks Announced For Thanksgiving Weekend, SEC Announces Football Scheduling Flexibility, Four SEC Games Have Been Postponed This Weekend, Updated College Football Rankings - Week 11, The LSU-Florida Game Has Officially Been Postponed, Meet Chargers Star Rookie QB Justin Herbert's Girlfriend, Ed Orgeron Comments On The Direction Of The Program & Team Culture During Monday's Presser, Ed Orgeron Comments On Terrace Marshall's Decision To Opt Out, Tom Herman Won't Be Happy About Sam Ehlinger’s Answer To Question About Him. Some of the flavors are 300 calories per pint. Jjpayne. In fact, we love it so much that we created a line of light ice creams with 280-380 calories per pint just so we could eat more of it. We learned this in 2017 when the low-calorie ice cream brand rolled out a seriously twisted online commercial, "Eat the Ice Cream," where an older woman was kidnapped by robots who killed her loved ones and forced to consume ice cream against her will. I think for a lot of folks it’s the “I ‘should'” statements that they have an issue against. A woman breaks out into an impromptu one-person dance party when she takes a bite of Halo Top ice cream. Never heard of Halo top ice cream, but this is what they consider a great marketing idea? (My Thoughts), 30-Minute Hip-Hop Tabata to Torch Calories, Victoria’s Secret Model Workout: 10-Minute Fat-Blasting Circuit, Well, This Was Unexpected.. (Quarantine Life), What Happens If You Eat NOTHING For 7 Days, 12 Minute Splits Stretch Flexibility Workout For Beginners How To Tutorial For The Splits. I just think it’s mixed marketing and doesn’t have a proper audience in mind. It’s probably a food regulation thing. She throws her arms up and lets her hair down while dancing wildly in the mirror, unphased that the windows to her apartment are open and she's in her underwear. Now, Halo Top is bringing its dark side to television. It did not make me want to try Halo ice cream. It’s interesting how in the US halo top lists the calories per pint on the front where as in Canada the calories are listed per serving size on the front, Suhanna De Silva I didn’t realize that! Start ‘must’ing yourself.